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ATLANTA, March 20, 2012 /PRNewswire/ -- Servigistics, the world's leading enterprise software solution provider for Service Lifecycle Management (SLM), announced today that Haier Electrical Appliance, the world's number one brand of consumer appliances, has selected Servigistics Service Parts Management to improve the service it delivers to its customers. 

With the support of Servigistics, Haier will be able to manage worldwide service operations from its global service facility in Qingdao, China. Haier aims to improve parts visibility and availability across all of the overseas countries it serves.

"Haier is focused on providing the best possible service to its customers. We are delighted to be working with Servigistics in our drive to enhance our worldwide service capabilities," said Song Xuewu, Director, Overseas Customer Service Center, Haier. "After speaking with several industry experts and existing Servigistics clients who were very positive about Servigistics' ability to support the service lifecycle, the decision to select Servigistics was easy. We believe Servigistics is uniquely placed to not only meet our service goals today but also to help us drive even better customer service in the future."

Haier will leverage the Servigistics Service Parts Management solution's advanced forecasting, multi-echelon optimization and constraint-based distribution planning to forecast its global service supply chain. The streamlined solution is specifically designed to deliver substantial business value by improving customer service level while reducing operational cost and inventory investment.

"We are delighted to add Haier to the list of global leaders who are working with Servigistics to create value and differentiation through service," said Eric Hinkle, CEO, Servigistics. "Today's market leaders are utilizing an integrated approach to Service Lifecycle Management to drive customer loyalty and profitable growth, and Haier recognizes the long-term value that Servigistics can provide through not only parts planning, but the entire service lifecycle."

About Haier

Founded in 1984, the Haier Group has been dedicated to innovation and creating a world famous brand over the past 26 years. Originally a small collective plant on the verge of bankruptcy, it has now grown into an international group which has more than 70,000 employees around the globe and realizes a turnover of 135.7 billion RMB in 2010. Haier has risen to be the world's No.1 brand of consumer appliances. In addition, it was selected as one of the world's Top 10 innovative companies issued by USA Newsweek's website. Haier aims to create a world famous brand in the age of the Internet, which features satisfying the personalized needs of users in a short time. What such a business needs is large-scale customization rather than massive production. Taking this opportunity provided by the Internet, Haier addressed this challenge and actively explored and practiced the "Win-win Mode of Individual-Goal Combination". Through "Inverted Triangle" organizational innovation and "End to End" ZZJYT construction, it realized the transformation from "selling products" to "selling services" and fostered differentiated and sustainable competitive advantages. More information can be found at:

About Servigistics

Servigistics is the world's leading enterprise software solution provider for Service Lifecycle Management (SLM). The company's award-winning SLM solutions suite enables market-leading companies across diverse industries to successfully execute a service-led growth strategy that delivers value across the entire global service supply chain. Servigistics' Oracle Fusion and SAP Netweaver-certified solutions address all the key post-sale service areas including service parts planning and pricing, field service management, service logistics, warranty management, service knowledge and content management.  Servigistics is a privately-held company headquartered in Atlanta, with regional headquarters in the UK, Japan, and India, and sales and service professionals around the world.  Please contact Servigistics at 1.888.942.8623 or +1.770.565.2340, via e-mail at [email protected], or via the Web at

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